Fresh Ideas

Young, creative concepts from all over Europe: our virtual study tour reveals a number of key trends. Apart from strong dynamics in the fast-casual field, there is a striking large number of concepts focusing on healthier menus and healthier ingredients in terms of organic products or fair-trade sourcing. Combined, multi-use options include a mix of foodservice and retail outlets/gyms. From Scandinavia to Italy, wine and wine bars are very much en vogue - including new self-service solutions.

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Future-compatible

How to create foodservice concepts today that will still capture the spirit of the times tomorrow and satisfy future consumer needs and tastes? This is a key question at innumerable symposiums, congresses and market-research projects. One approach is to collect basic facts, study the parameters and evaluate trends. The other, to add intuition and inspiration. The best source of innovative impartiality: travelling, keeping your eyes open and learning. Hence our 'virtual' sightseeing tour of Europe to discover future-oriented ideas for concepts of supra-regional interest. Although the selection is subjective, the perspective is always professional. Country-by-country, we present 25 concepts - some individual, some already multiplied. The spectrum ranges from restaurants for kids to wine bars; from fast-food to a new interpretation of fine dining.