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    Food Service Europe & Middle East Nr.04 vom 19.08.2011 Seite 008

    Vegetarian Restaurants

    Out of the Eco-freak Corner

    Although things looked different some years ago, vegetarian and vegan restaurants are still a niche market - primarily because most 'normal' restaurants have upgraded and increased their range of meatless dishes to cater for mixed groups. Although the number of (part-time) vegetarians is increasing, there is still not enough of them to counteract the veto of the omnivores. However, the idea of going without meat is shifting out of the eco-freak corner into mainstream society, thanks chiefly to food scandals and greater nutritional awareness. Restaurateurs wanting to promote a vegetarian lifestyle must attract meat-eaters with creative and, first and foremost, tasty recipes. Part 1 of our pan-European overview.

    [31654 Zeichen] € 5,75