Changing Syria's Retail Market
Syria is turning into the boom market of the Near East. The number of shopping centres, in particular, is spiralling. In terms of international standards, this socialist country still has some considerable catching up to do, but more and more western brands are taking their chances as tenants in one or other of the many developments. Local investors set very great store by help from Europe: the expertise of foodservice and retail professionals is making a major contribution to the increased professionalism of operations.
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